MWC Barcelona: Revisiting the Largest Mobile Conference of 2021

Organized annually by GSMA, the Mobile World Conference (MWC) is the world’s largest mobile conference, where telecom and communication solution providers from across the world converge at the mesmerizing city of Barcelona. Exhibitors display their latest innovations that could be the potential gamechangers for the mobile industry.

However, things were quite different this year compared to the past. In view of the pandemic, only 50,000 visitors could attend the event in-person as compared to 2019; the number of exhibitors was also limited and COVID protocols were strictly enforced by the organizers. PCR tests were conducted every two days for the exhibitors and medical-grade FFP2 masks were made mandatory for all attendees. Physical distancing was followed by everyone at the event.

Cloud City TelcoDR Exhibition Hall

TelcoDR, a leading cloud messaging solution provider based in the USA, had taken over Ericsson’s landmark space in Hall 2 to create a ‘Cloud City’ at MWC Barcelona. With the area size of 6000 square meter, Cloud City exhibition hall hosted companies that are harnessing the power of public cloud to transform the telecom ecosystem. Dotgo^® exhibited RCS Business Messaging solutions at this hall.

Cloud City TelcoDR Exhibition Hall

Organizers of the event also made the provision for exhibitors and attendees to visit the booth virtually using the state-of-the-art telepresence robots. It would allow them complete access within the area.

Front and back view of the telepresence robots at MWC event

Entertainment at MWC Barcelona

Fun & entertaining events were also organized at this year’s MWC. Yacht party was arranged keeping the COVID protocols in mind where exhibitors and guest could have fun. Jon Bon Jovi rocked the Cloud City with some of his greatest hits that got everyone grooving.

Left Stage for Bon Jovi’e live performance | Right View from the yacht party

Displaying Innovation at MWC 2021

Dotgo^® exhibited its award-winning Rich Communication Services (RCS) innovations such as RichOTP^®, Dotgo MaaP & Dotgo Bot Store^®. In addition, Dotgo also presented Google’s Business Messages, WhatsApp Business Solutions & RCS Business Messaging as part of various business messaging solutions offered to brands across a multitude of verticals. Dotgo is the official messaging solution provider for Google and WhatsApp business solutions.

Coffee with RichOTP & Dotgo Bot Store logo

State of RCS Business Messaging interview with Dr. Inderpal Singh Mumick

Dr. Mumick, CEO of Dotgo, was interviewed at the MWC Event by Cloud City on the state of RCS Business Messaging (RBM). Dr. Mumick spoke about the capabilities of RCS besides demonstrating other RBM innovations in the interview. Click here to watch the complete interview.

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In middle of an unprecedented health crisis across the globe, organizing an event of this size was a humongous task; But GSMA and other organizers left no stone unturned to make it a grand success. Dotgo wholeheartedly thanks everyone responsible for organizing the event and the guests who visited our booth. In case you missed getting in touch with us in-person, you could do so virtually by clicking here.