Hi Ruben,
Here's a few samples we've authored.
New York Times:
<?xml version="1.0" encoding="UTF-8"?>
<cmrl xmlns:sm="http://www.scientific-media.com/cmrl">
<match pattern="*">
<message>
<content>
The New York Times
Reply:
Headlines
World
U.S.
N.Y./Region
Business
Tech
Sports
Science
Health
</content>
</message>
</match>
<match pattern="Headlines">
<rss href="http://feeds.nytimes.com/nyt/rss/HomePage" />
</match>
<match pattern="World">
<rss href="http://feeds.nytimes.com/nyt/rss/World" />
</match>
<match pattern="US">
<rss href="http://feeds.nytimes.com/nyt/rss/US" />
</match>
<match pattern="NY">
<rss href="http://feeds.nytimes.com/nyt/rss/NYRegion" />
</match>
<match pattern="Business">
<rss href="http://feeds.nytimes.com/nyt/rss/Business" />
</match>
<match pattern="Tech">
<rss href="http://feeds.nytimes.com/nyt/rss/Technology" />
</match>
<match pattern="Sports">
<rss href="http://feeds1.nytimes.com/nyt/rss/Sports" />
</match>
<match pattern="Science">
<rss href="http://feeds.nytimes.com/nyt/rss/Science" />
</match>
<match pattern="Health">
<rss href="http://feeds.nytimes.com/nyt/rss/Health" />
</match>
</cmrl>
Subscriptions:
<?xml version="1.0" encoding="UTF-8"?>
<cmrl xmlns:dotgo="http://dotgo.com/cmrl/1.0">
<match pattern="*">
<message><content>
Demo!
View Coupons
Subscribe for coupons
Unsubscribe from coupons
Register Jane
Unregister Jane
</content></message>
</match>
<match pattern="Coupons">
<block>
<follow allow="reg?" broadcast="self">
<message>
<content>
Today's Coupon is...
</content>
</message>
</block>
</match>
<match pattern="anon*@">
<block>
<register/>
<forward allow="reg" />
</block>
</match>
<match pattern="*@">
<block>
<register/>
<forward allow="reg" />
</block>
</match>
</cmrl>
TripAdvisor:
<?xml version="1.0" encoding="UTF-8"?>
<!-- TripAdvisor.com -->
<cmrl xmlns:sm="http://www.scientific-media.com/cmrl">
<!-- DEFAULT -->
<match pattern="">
<message>
<content>
Welcome to TripAdvisor.com!
Reply:
Search All
Search Lodging
Search Attractions
Search Restaurants
Free Mobile App!
</content>
</message>
</match>
<match pattern="*">
<query>tripadvisor.com Search Reviews</query>
</match>
<!-- ALL REVIEWS -->
<match pattern="Search Reviews">
<match pattern="">
<message>
<content>
Search TripAdvisor Reviews
Please reply with search word(s) (e.g. "food new york")
or reply to go back to main menu.
</content>
<input name="searchString">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=Reviews"/>
</input>
</message>
</match>
<match pattern="*">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=Reviews&searchString=getFromArg"/>
</match>
</match>
<match pattern="Reviews Details">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=ReviewDetails"/>
</match>
<!-- LODGING -->
<match pattern="Search Lodging">
<match pattern="">
<message>
<content>
Search TripAdvisor Lodging
Please reply with search word(s) (e.g. "hotels new york")
or reply to go back to main menu.
</content>
<input name="searchString">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=Lodging"/>
</input>
</message>
</match>
<match pattern="*">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=Lodging&searchString=getFromArg"/>
</match>
</match>
<match pattern="Lodging Details">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=LodgingDetails"/>
</match>
<!-- ATTRACTIONS -->
<match pattern="Search Attractions">
<match pattern="">
<message>
<content>
Search TripAdvisor Attractions
Please reply with search word(s) (e.g. "zoo new york")
or reply to go back to main menu.
</content>
<input name="searchString">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=Attractions"/>
</input>
</message>
</match>
<match pattern="*">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=Attractions&searchString=getFromArg"/>
</match>
</match>
<match pattern="Attractions Details">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=AttractionsDetails"/>
</match>
<!-- RESTAURANTS -->
<match pattern="Search Restaurants">
<match pattern="">
<message>
<content>
Search TripAdvisor Restaurants
Please reply with search word(s) (e.g. "seafood new york") or reply for main menu.
</content>
<input name="searchString">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=Restaurants"/>
</input>
</message>
</match>
<match pattern="*">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=Restaurants&searchString=getFromArg"/>
</match>
</match>
<match pattern="Restaurants Details">
<engine href="http://localhost:8080/cgi-bin/engines/tripadvisor.com/engine.cgi?flag=RestaurantsDetails"/>
</match>
<!-- MOBILE APP -->
<match pattern="Free Mobile App">
<message>
<content>
FREE smartphone Apps!
iPhone: <url>http://itunes.apple.com/us/app/tripadvisor-hotels-flights/id284876795?mt=8</url>
Android: <url>http://www.doubletwist.com/apps/android/TripAdvisor/4466124128579267334/</url>
Ovi: <url>http://store.ovi.com/content/45400</url>
Reply for home
</content>
</message>
</match>
</cmrl>
Best,
Michelle