Scientific Media, Inc. is proud to announce that the DOTGO mobile publishing platform was launched at the prestigious DEMO launch venue in San Diego, California on September 23, 2009.
The DEMO conference event took place at the Sheraton San Diego Hotel and Marina from Monday, September 21 through Wednesday, September 23 and was attended by representatives of over 75 of the leading consumer, business, and trade global media outlets. The event was also broadcast live online to over 230,000 viewers in 80 countries around the world.
DOTGO was kicked off at 11:49 PDT on Wednesday, September 23 with a six-minute demonstration of the product by company co-founders Stefan Gromoll and Kenneth M. Lanzetta. Check out a video of the DOTGO demonstration here:
DOTGO also unveiled a brand new web site and logo coincident with the launch.
The DOTGO offering was exceptionally well received by the assembled audience and was the subject of extensive press coverage. Check out the DOTGO press release at the DOTGO press page, and check out a selection of the latest news and media coverage of DOTGO at the DOTGO news page.
The DEMO conference organizers described DOTGO as follows:
DOTGO is an elegant solution to the cumbersome and brand-challenged SMS short code system that allows brands to leverage the equity in their domain names while delivering an immediate, mobile experience to their customers. The platform, along with the Concise Message Routing Language (CMRL), could be the key that unlocks SMS as an advertising and service channel for brands and businesses large and small.
We at Scientific Media, Inc. are excited about the launch of DOTGO and see many fantastic possibilities ahead. Stay tuned for more.